Audi has once again upgraded its flagship family SUV, the Q7 priced from EUR 79,300, with a clear design and even better technology. The fresh exterior design with new front and rear sections underscores the powerful character of the SUV, which offers first-class versatility and generous space for up to seven passengers.
For the first time in a Q7, the HD Matrix LED headlights with laser as an additional high beam feature digital daytime running lights with selectable light signatures. Digital OLED rear lights with four selectable rear light designs complete the light offering. New wheels, colors, decorative inlays, and seats with contrasting stitching lend the Q family’s most versatile SUV an even higher level of customizability.
The Audi Q7’s journey of success began in 2003 as a concept car called the Audi Pikes Peak quattro at the North American International Motor Show. Conceived as a vehicle suitable driving on all roads and moderate off-road use, the current Q7 – which has been delighting customers worldwide for 18 years – remains true to its virtues of design, technology, and functionality.
The first SUV from the brand with the four rings was unveiled to the public at the 2005 Frankfurt Motor Show (IAA), just in time for the 25th anniversary of the quattro permanent four-wheel drive with Torsen center differential (40:60 front/rear torque distribution). The new “superlative” in the SUV segment, as Audi put it at the launch of the Q7, combines poise, sportiness, and versatility. Since its launch, the Audi Q7 is seen as an all-rounder that combines high prestige with a wide range of applications.
Its size is imposing, its appearance princely: With a length of more than five meters (16 ft), a wheelbase of around three meters (10 ft), room for seven people, and a luggage compartment volume of up to 2,035 liters, the first generation of the Q7 immediately became the flagship in the SUV segment. From 2008 to 2012, the Q7 V12 TDI took over the top spot – with its 500 PS and 1,000 Nm of torque, it surpassed all competitors across the entire SUV segment. The V12 TDI, built at the Bratislava plant, was also the first Audi to roll off the line with a ceramic braking system as standard.
The gasoline engines on offer ranged from 272 to 350 PS, while the diesels had an output of up to 500 PS. From the start of production in 2006 to the end of production of the first generation in 2015, more than 550,000 customers opted for a first-generation Q7, the company said in a media release.