UF graduate transforms the graphic design industry with DolFin Content

Eliott Wahba’s journey into the world of graphic design began at the University of Florida, where a school project revealed a gap in the market for accessible, high-quality design services.

Seeing the demand for a more efficient way to connect clients with skilled designers, Wahba launched DolFin Content— a platform that streamlines the process of hiring top-tier design talent.

“The name ‘DolFin Content’ blends ‘dollars, ‘fin’ (representing focus, clarity, and movement, like a dolphin’s fin), and ‘content,’ ” Wahba said. “Most of the design work we do helps brands create content that moves people, just like a fin moves through water with purpose. The name reflects a mix of creativity, strategic thinking and forward momentum.”

Unlike traditional design agencies that may have limited capacity, DolFin Content stands out by offering a vast network of over 70 designers.

“It’s been a rewarding and fast-paced journey,” said Wahba, who earned his bachelor’s degree in business administration in 2023 and completed his master’s degree in marketing in 2024. “Building DolFin Content has allowed me to collaborate with a diverse range of clients and creatives, constantly learning and growing with each project. Every day brings something new, which keeps things exciting and fulfilling.”

The platform enables clients to access a diverse range of services, including website design, app UI/UX (user interface and user experience) design, logo creation, and social media design.

Wahba emphasized the importance of the fusion of client input with expert execution to tailor the results to clients’ specific needs.

“This approach has fueled our growth and enabled us to maintain a robust presence across diverse local markets,” Wahba said.

One of DolFin Content’s key innovations is its unique monthly subscription model, which provides businesses with unlimited design requests.

This flexible approach allows companies to scale their branding efforts efficiently, making high-quality design services more accessible than ever.

“We have worked with a variety of clients — from startups to large enterprises across industries like law, beverages, and fashion — offering over 38 specialized services tailored to meet their unique needs,” Wahba said.

Building brand recognition in a competitive market has been one of Wahba’s biggest challenges.

However, his strategy of exceeding client expectations and fostering strong relationships has helped establish DolFin Content as one of the top agencies in multiple Florida cities, Wahba said.

His journey from a university project to a leading design marketplace proves that innovation, strategic thinking and dedication can turn an idea into a thriving business.

“My advice is to focus on identifying unique market needs and maintaining high service quality to build a strong brand reputation,” Wahba said.

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