Web Design Statistics By Market Size, Users and Facts [2024*]

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Web Design Statistics By Market Size, Users and Facts [2024*]
Web Design Statistics By Market Size, Users and Facts [2024*]

Introduction

Web Design Statistics: In 2024, web design will be more important than ever, driven by new technology and changes in customer behavior. This article looks at the latest Web Design Statistics about web design, offering useful insights into trends that are shaping how we interact online. As we explore these numbers, we’ll highlight the important role web design plays in user engagement, business growth, and the overall online experience.

In 2024, businesses will understand that web design is much more than looks – it directly impacts how customers interact with a website and make decisions. With 73% of companies focusing on design to stand out from their competitors, creating a user-friendly experience is a top priority.

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  • There are more than 1.8 billion websites worldwide.
  • Three new websites are created every second, which adds up to 252,000 new websites each day.
  • Web Design Statistics stated that almost 27% of small businesses still need a website.
  • Red buy buttons on online stores can increase sales and conversions by up to 34%.
  • The global market for website builder software was worth $2.3 billion in 2022 and is expected to grow to about $4.2 billion by 2030.
  • Jobs for web developers and designers are expected to grow by 13% from 2020 to 2030.
  • 81% of people think companies collect their data mainly for their benefit.
  • Around 1.1 billion websites exist in 2024, but 82% of them have yet to be active.
  • 71% of small businesses have a website.
  • The average cost to hire someone to build a large e-commerce website is about $10,000.
  • Website maintenance can cost anywhere from $400 to $60,000 per year.
  • 75% of people think a website’s design affects how trustworthy it is.
  • A website that offers a great user experience can have conversion rates more than 400% higher than a poorly designed site.
  • 8% of businesses start a website redesign because their conversion rates are low.
  • Web Design Statistics stated that almost 70% of small businesses with websites don’t include a call to action.
  • In the U.S., the web design market is worth $40.8 billion.
  • Adding a call-to-action to redesigned pages can increase conversion rates by more than 3%.
  • On average, websites are redesigned every 1.5 to 2.5 years.

General Web Design Statistics

  • Nearly 88% of people are unlikely to return to a website after a bad experience.
  • 52% say they will only return if the site looks attractive.
  • Web Design Statistics stated that almost 83% of users stress the need for a smooth experience across all devices.
  • For every $1 spent on improving user experience (UX), businesses earn an average return of $100.
  • A good user interface (UI) can boost website conversions by 200%, while a better UX design can increase conversions by 400%.
  • Websites with videos keep visitors engaged for 88% longer.
  • Users spend an average of 5.94 seconds on the main image of a website.
  • “Flat design” is the most popular style, favored by 88.5% of designers.
  • Around 70% of small business websites need a call-to-action (CTA) on their homepage.
  • Nearly 51% of people think many company websites need complete contact information.
  • 6% of designers believe small businesses often need to avoid having a crowded web design.
  • 50% of smartphone users prefer using a mobile website over downloading an app.
  • Reducing mobile site load times by just 0.1 seconds can significantly improve conversions.

tasks-web-designers-like-and-dislike-the-most (Reference: 99firms.com)

  • Web Design Statistics stated that almost 59% of users like websites that are visually appealing and well-designed.
  • 94% of first impressions are based on how the website looks.
  • Almost 81% of consumers research products online before buying them in-store.
  • 47% of users expect a webpage to load in 2 seconds or less, and 40% will leave if it takes longer than 3 seconds.
  • Almost 78% of online shoppers want more product images on e-commerce sites.
  • Around 95% of customers trust online reviews before making a purchase.
  • About 94% of visitors judge a website by whether it works well on mobile devices.
  • 60% of all internet traffic comes from mobile devices.
  • Nearly 13% of customers will share their negative experiences with others.
  • Almost 40% of users will leave a website if it looks unappealing.
  • 90% of users say poor design is a major reason they don’t trust a website.
  • Web Design Statistics stated that almost 44% of users will only leave a site if it has contact information.
  • 41% will only engage with a page if the content is shorter.
  • Only 1% of visitors click on carousels (sliders) on websites.

Mobile Web Design Statistics

  • Mobile-friendly design, like responsive design, is becoming more important as mobile usage continues to grow.
  • This section will cover key mobile web design stats to help increase conversions, improve SEO, and boost traffic, highlighting the latest trends and user habits.
  • 62% of Top Websites Focus on Mobile Optimization
  • Mobile optimization is essential, with 62% of the top-ranking websites ensuring they are mobile-friendly.
  • According to new eCommerce forecasts, smartphone usage is expected to grow by 30.6%, reaching 6.3 billion users by 2029.
  • Website owners, especially those aiming for higher search engine rankings, are getting ahead by making their sites mobile-friendly.
  • Mobile-friendly sites improve SEO because of Google’s mobile-first indexing and see 40% higher conversion rates.
  • Conversely, 45% of users report poor experiences on websites that aren’t optimized for mobile, leading to a 60% bounce rate.
  • Slow website loading times remain a major issue for mobile users.

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top-reasons-why-mobile-visitors-leave-a-website (Reference: hostinger.in)

  • A huge 88.5% of users say slow speeds are the top reason they leave a site, even more than poor navigation or cluttered design.
  • Non-responsive design also contributes to slow loading times.
  • Websites that need to be optimized for mobile devices often load slower because they have unoptimized elements like large images and complex scripts, which take more time to load and render on mobile.
  • A good mobile experience can help your website and brand. If users can’t easily use your site on their phones, 57% are less likely to recommend it, which can lead to a drop in traffic and potential customers.
  • Conversely, a mobile-friendly site can lead to 75% of users returning. It also helps build trust and loyalty, showing your commitment to offering a smooth experience on any device.
  • Most visitors believe that mobile sites should be just as good, or even better, than desktop versions.
  • Since 77% of searches are done on mobile, businesses that ignore their mobile sites risk making a bad impression on 84% of users.
  • A mobile-friendly design also helps increase sales, as it influences 60% of buyers’ decisions. With 78% of mobile searches leading to in-store purchases, having a mobile-optimized site benefits both local businesses and online stores.
  • Pop-ups can hurt the user experience, especially on mobile. If pop-ups are hard to close or show up too often, 70% of mobile users get frustrated.
  • They also create problems for users with disabilities, making it hard for them to find important info. That’s why only 50% of mobile sites fully support users with disabilities.

Website Optimization And User Experience Statistics

  • 94% of online users say that easy navigation is the most important feature of a website.
  • 83% of users like websites that look nice and up-to-date.
  • 67% of people find it helpful when a website has links to the company’s social media pages.
  • Web Design Statistics stated that almost 43% of small businesses plan to improve their website speed and performance.
  • Almost 42% of users would leave a website if it doesn’t work well.

percentage-of-issues-solved-by-test-users (Reference: zippia.com)

  • 38% of visitors focus on a website’s layout and navigation when they first visit.
  • Using red buy buttons on e-commerce websites can increase sales and conversions by up to 34%.
  • Nearly 31% of customers believe that businesses should focus on creating a good user experience when designing their websites.
  • Pop-ups convert 3.09% of visitors on average, with the most effective pop-ups converting 9.28%.
  • 38% of users will only use a website if it has attractive content or design.
  • 94% of people say that bad web design is a reason they don’t trust or reject a website.

UI/UX Web Design Statistics

  • For every $1 spent on improving user experience (UX), businesses earn $100 back, which is a 9,900% return on investment.
  • 39% of users will only interact with content if the images load quickly; if the site takes too long, they will leave.
  • 85% of adults think a company’s mobile website should be just as good, or even better, than the desktop version.
  • 88% of users are less likely to come back to a website after a bad experience.
  • Mobile users are five times more likely to leave a task if the site isn’t mobile-friendly.
  • Web Design Statistics stated that almost 13% of customers will tell 15 or more people about their bad experiences, while 72% will share their good experiences with at least six people.

tech-industry-daily-ai-tool-usage-by-profession-in-2023 (Reference: hostinger.in)

  • Only 1 in 26 unhappy customers will complain; the rest will leave without saying anything. 91% of those who don’t complain will leave the site.
  • Nearly 40% of users will leave a website if it looks unattractive.
  • More than 90% of users say poor design is a major reason they don’t trust a website.
  • Around 40% of users won’t return to a site after a bad experience.
  • Two-thirds of visitors prefer websites with beautiful designs over simple ones.

Reasons-Why-B2B-Buyers-Would-Leave-A-Website (Reference: colorwhistle.com)

  • If your website isn’t optimized for mobile, users are 5 times more likely to leave.
  • A well-designed user interface can increase your website’s conversion rate by as much as 400%.
  • Web Design Statistics stated that almost 76% of users think that a website should be easy to use.

Ecommerce Website Designing Service Market Size In Japan 2021- 2027

sales-value-of-the-e-commerce-website-designing-service-market-in-japan-from-fiscal-year-2011-to-2023-with-forecasts-until-2027 (Reference: statista.com)

  • In fiscal year 2023, the e-com site design service market in Japan was valued at around 213.4 billion yen.
  • The market is expected to grow steadily, reaching nearly 258 billion yen by fiscal year 2027.
  • This growth will be driven by more businesses moving to online sales and the increased use of AI technology.

Web Development Design Employment Statistics

  • In 2023, there were 85,350 web developers in the U.S., and the average age of a web developer in the country is 37.1.
  • The median salary for web developers in 2023 was $84,960 per year.
  • New web developers typically earn between $40,000 and $60,000 a year, while experienced developers make between $90,000 and $120,000 or more annually.
  • Freelance web developers usually charge between $30 and $150 per hour.
  • About 16,500 job openings for web developers and digital designers are expected every year.
  • The number of web developers and digital designers in the U.S. is expected to grow to over 229,000 by 2032.

web-developer-and-digital-designer-jobs-2022-vs-2032 (Reference: digitalsilk.com)

  • In 2023, there were 22,250 web developers in the U.S. working in computer system design and related services.
  • California had the most web developers, with 10,590. The District of Columbia had the highest average salary for web developers, which was $123,640.
  • Washington had the highest number of web development jobs per 1,000 workers, with 1.38 positions.
  • The New York-Newark-Jersey City area had the most web developers in the U.S. in 2023, with 5,940.
  • Web developers in the San Jose-Sunnyvale-Santa Clara, CA, area earned the highest average salary in the country, $156,480.

Most-used-web-frameworks-among-developers

  • The number of web developers and digital designers in the U.S. is expected to grow by 8% from 2023 to 2033, which is faster than the growth rate of most other jobs.
  • By 2024, 24% of companies worldwide will have technical teams focused on web and app development.
  • Also, 38% of developers are interested in learning web development skills, making it the most popular skill in the field.
  • In 2023, web development was the most sought-after tech skill worldwide, with 58.53% of recruiters looking for people with this expertise.

Website Design Industry Statistics

  • The number of web developers in the U.S. is expected to grow faster than the average for all jobs between 2019 and 2029.
  • Web development is a competitive field, and the U.S. is the biggest market for it.
  • According to U.S. labor data, jobs for digital designers and web developers will increase by 8% from 2019 to 2029, which is higher than the national average for job growth.
  • The U.S. web design services market is valued at $40.8 billion, according to the most recent data.
  • From 2016 to 2021, the industry grew at an average rate of 4.4% per year.
  • The industry includes over 77,000 businesses and 207,000 workers, most of which are located in California, Texas, and Virginia.
  • The average annual salary for web designers is $66,000. While the salary might not be as high as some expect, it can vary depending on factors like experience, education, and extra skills.
  • On average, web designers earn about $66,000 a year. For higher-level positions, the salary can be closer to $80,000.

annual-salary-of-web-designers-2023-in-dollars (Reference: mycodelesswebsite.com)

  • About one-third of web designers spend between 11 and 20 hours designing a website.
  • According to a survey, 31% of web designers say it takes them 11-20 hours to create a website from scratch.
  • Another 29% say it takes 21-40 hours, and 18% can finish in less than 10 hours.
  • Some designers prefer to take more time, with 13% spending 41-60 hours and 9% taking over 61 hours to complete a site.

Web Developers Demographics Statistics

  • In the U.S., 78.2% of web developers are men, and 21.8% are women.
  • While this shows a clear gender gap, the percentage of women in the field has decreased in recent years.
  • In 2018, women made up 28.05% of web developers, compared to 26.47% in 2010.
  • 8% of web developers in the U.S. are white. There is little diversity in the field, but there has been a small improvement over the past decade.
  • In 2023, the racial breakdown of web developers was 15.9% Asian, 12.0% Hispanic or Latino, 0.4% American Indian/Alaska Native, and 6.5% “Unknown.”
  • Asian website developers have a high median salary compared to other groups. They make an average of $82,334, followed by white web developers at $79,264.
  • Black or African American web developers earn an average of $78,067, while

us-web-developer-demographic-statistics (Reference: influencermarketinghub.com)

  • In reality, 43% of U.S. web developers are between 30 and 40 years old, 34% are over 40, and only 23% are in their 20s.
  • Only 2% of web developers in the U.S. have no degree and just a high school diploma.
  • The majority, 71%, have a Bachelor’s degree, 14% have a Master’s degree, 11% have an Associate degree, and 2% have other qualifications.
  • Web Design Statistics stated that almost 47% of web development jobs in the U.S. are in companies with over 10,000 employees.
  • This shows that many small businesses outsource web development, with only 5% of developers working for companies with fewer than 1,000 employees.
  • 43% of web development jobs in the U.S. are in public companies. This is why many web developers work for larger companies.
  • However, only 1% of web developers have jobs in government positions.

Conclusion

Adding user-friendly features and ensuring a website works well on different devices can affect both the cost and the time needed to design the site. However, this effort improves the user experience and increases the chances of achieving your goals, such as conversions. Additionally, using reliable tools and hiring professional web designers to create high-quality designs is a great way to build a strong online presence.

This research should have given you useful insights into the current Web Design Statistics and trends and the common mistakes to avoid when making decisions about your website’s design. With the cost information now in hand, the next step is to find a dependable company that stays updated with these trends and can create a strong, impactful design for your business.

Does 75% of website credibility come from design?

75% of how credible a website feels is based on its design.

A good design can prevent you from losing sales and customer trust. Make sure your website properly reflects your brand.

What is the average rate for website design?

The cost of website design typically falls between $500 and $10,000 per project or $20 to $100 per hour, depending on different factors.

Saisuman Revankar

Saisuman Revankar

Saisuman is a talented content writer with a keen interest in mobile tech, new gadgets, law, and science. She writes articles for websites and newsletters, conducting thorough research for medical professionals. Fluent in five languages, her love for reading and languages led her to a writing career.

With a Master’s in Business Administration focusing on Human Resources, Saisuman has worked in HR and with a French international company. In her free time, she enjoys traveling and singing classical songs.

At Coolest Gadgets, Saisuman reviews gadgets and analyzes their statistics, making complex information easy for readers to understand.

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